I drive your
Innovation forward

I guide people to work together towards one shared Goal
Creating Action Plans, Concepts, Strategies & Roadmaps

HOW I DO IT

What I do

Joint Action Plan

I combine my experience with yours. Your colleagues will join us. Together we create an action plan that will work. This time you do not stand alone. This time you will achieve your goal.

Opportunity Areas

We will find the most promising opportunity areas and co-create packaging concepts for these moments and needs. You will have multiple strong ideas per opportunity area.

Supported Roadmap

With your colleagues we develop short-, medium- and long-term solutions. A collaborative packaging roadmap supported your colleagues.

Drawings & Visuals

Your ideas and concepts will come to life. Everybody will be understand your ideas and start to use your visuals in their presentations.

Mock-ups

There is something magical about holding mock-ups in your hand. The energy rises and everybody starts to believe in your ideas. 1st quick prototypes or beautiful mock-ups for a consumer test, everything is possible.

Impactful Presentation

I collaborate with you to create the strongest version of your story with a crystal clear message. Your slides will be so strong that your colleagues will borrow them.

Clients

Let's move Your Innovation Forward

Testimonials

Packaging Innovation Manager

Leon Oudehand

“Working with Kachung at both JDE and Cloetta, I’ve consistently seen him transform challenges into opportunities through his deep expertise, creative network, and contagious optimism. He has the ability to make teams believe in bold ideas, turning abstract concepts into concrete, tangible prototypes. By inspiring and aligning diverse stakeholders, Kachung has repeatedly brought breakthrough innovations to life taking them all the way to the shelf.”

Group Lead Packaging Design

Sjoukje Groen

“Thanks to Manmetkuif, we discovered how inspiring it can be to look at our own processes from the perspective of other companies. A refreshing and creative boost for our team.”

Manager Research & Development

Dave Jung

“Structured innovator with a smile! Kachung is skilled, creative, a good illustrator of ideas, and very approachable!”

Global Innovation specialist Packaging

Jolien Wechgelaar

“The collaboration with Kachung was pleasant and resulted in the foundation of my packaging vision and strategy. He has a talent for connecting the right people and creating thoughtful, concise solutions. Together, we created a practical and realistic picture of both the current and future situation, carefully incorporating all packaging knowledge – from legislation to innovative ideas”

Reginaldo Tavares

Group Head of Packaging

“If you are looking for truly meaningful and realistic packaging innovation, look no further than Kachung – his name is synonymous with excellence in this field. Over the past decade he consistently delivered innovations to the market. When he was my Head of Design and Innovation at JDE, is one of the most fulfilling chapters of my career. That is why I engaged his expertise in design strategy at Flora and continue to do so now at Ferrero.

 
 

Past Experience

About me

I am a creative enthusiast who is energetic, friendly and open.

Over the past 25 years, I have worked closely with marketing, consumer research and engineering in different categories. This made me understand the business, consumer and technical side. But most importantly I learned that it is absolutely key to secure internal support.

I combine my experience with your team knowledge to drive companies forward.
If you want to move your innovation forward, feel free to reach out to me for a cup of coffee.


Creative regards,

K.C. (short for Kachung)
  • Utrecht, Netherlands
  • Europalaan 2C

Manmetkuif is located in Vechtclub XL a Creative Hub

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Innovation Guides

How to make your Innovation work

Short Brainstorm Guide